The real cost of your laundry |
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7 loads per week — the average Australian household |
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Per-wash cost: AEOC $0.31 · Omo Ultimate $1.09 · Omo Sensitive $0.94 · Fab $0.38 |
"There was my life before. And then my life after."
But when did you last read the back of your laundry powder?
You probably haven't. Because Australian cleaning companies aren't required to list their ingredients. The word "fragrance" on the label can legally hide dozens of synthetic chemicals — and optical brighteners are designed to stay on your fabric after washing. That's how they make your whites look white. They don't rinse out. They sit against your skin.
We list every ingredient. Always have.
The Australian Eucalyptus Oil Company has been making natural cleaning products since 1895. Our laundry powder is plant-based, free of synthetic fragrance and optical brighteners, and leaves no residue behind — just clean.
There's something about eucalyptus that makes a clean home feel properly clean. Not just visually — you can smell it. Sharp, clear, unmistakably Australian. The kind of clean that hits you when you walk back into the room an hour later.
"Visitors walk into our home and ask what that smell is. It's just the laundry."
— Verified customer ★★★★★
But when did you last read the back of your laundry powder?
You probably haven't. Because Australian cleaning companies aren't required to list their ingredients. The word "fragrance" on the label can legally hide dozens of synthetic chemicals — and optical brighteners are designed to stay on your fabric after washing. That's how they make your whites look white. They don't rinse out. They sit against your skin.
We list every ingredient. Always have.
The Australian Eucalyptus Oil Company has been making natural cleaning products since 1895. Our laundry powder is plant-based, free of synthetic fragrance and optical brighteners, and leaves no residue behind — just clean.
There's something about lavender that makes clean laundry feel like a small luxury. The smell on warm clothes fresh from the dryer. The pillow at the end of a long day. A scent that doesn't just signal clean — it signals calm.
"Our washing is cleaner than ever, as is our bathroom, kitchen and windows. Plus we're enjoying a safer environment inside our home and our bodies."
— Stacey McCoy ★★★★★
But when did you last read the back of your laundry powder?
You probably haven't. Because Australian cleaning companies aren't required to list their ingredients. The word "fragrance" on the label can legally hide dozens of synthetic chemicals — and optical brighteners are designed to stay on your fabric after washing. That's how they make your whites look white. They don't rinse out. They sit against your skin.
We list every ingredient. Always have.
The Australian Eucalyptus Oil Company has been making natural cleaning products since 1895. Our laundry powder is plant-based, free of synthetic fragrance and optical brighteners, and leaves no residue behind — just clean.
Peppermint is the one you reach for when you want to actually feel like you've done something. Sharp, cool, alive. Even the laundry room smells like you mean it — and that feeling sticks around long after the wash is done.
"I have a teenage son with eczema that requires a gentle washing powder — perfect not only for his skin but also to combat teenage room smell. I stopped buying the other brands."
— Verified customer ★★★★★
But when did you last read the back of your laundry powder?
You probably haven't. Because Australian cleaning companies aren't required to list their ingredients. The word "fragrance" on the label can legally hide dozens of synthetic chemicals — and optical brighteners are designed to stay on your fabric after washing. That's how they make your whites look white. They don't rinse out. They sit against your skin.
We list every ingredient. Always have.
The Australian Eucalyptus Oil Company has been making natural cleaning products since 1895. Our laundry powder is plant-based, free of synthetic fragrance and optical brighteners, and leaves no residue behind — just clean.
There's something uplifting about lemon myrtle that most laundry products don't come close to. Not sharp or clinical — bright. The kind of scent on clean sheets that makes you stop and just breathe it in.
"I've been on a long journey to reduce toxins in our home. This was the first natural laundry powder that actually worked — and now I won't use anything else."
— Verified customer ★★★★★
Top loader: � scoop (20g) for a normal load, 1 full scoop (24g) for a large or heavily soiled load.
Add directly to the drum before your clothes, or into the detergent drawer.
Works in cold and warm water. No pre-dissolving needed.
The powder handles everyday dirt, grime, sweat, food and mud in a normal wash - no soak needed.
For very tough or set-in stains (old wine, ground-in grease, oil, food stains that didn't come out of a previous wash): dissolve 1 scoop in a bucket of warm water and soak overnight. Not 30-60 minutes - overnight is what actually shifts a set stain. Then wash as normal.
One honest exception - blood. Blood needs cold water (warm or hot sets it) and enzyme pre-treatment, which this formula doesn't include. For blood, an enzyme stain stick + cold wash is the right approach.
No fabric softener needed - our formula leaves fibres naturally soft with no residue.
Sodium Carbonate (Washing Soda) — a naturally derived mineral that softens water and lifts grease and grime from fabric. The backbone of the formula.
Sodium Bicarbonate (Baking Soda) — gentle abrasive and deodoriser. Neutralises odours rather than masking them.
Sodium Tripolyphosphate — a water softener and builder that keeps dirt suspended in the wash so it rinses away instead of settling back on fabric.
Sodium Metasilicate — protects fabric fibres, boosts alkalinity for better cleaning, and helps prevent corrosion inside your machine.
Citric Acid — a naturally occurring acid derived from citrus fruits. Balances pH and helps the formula rinse cleanly with no residue.
Berol 609 — a plant-derived, biodegradable surfactant certified under the EPA Safer Choice program and listed on NSF CleanGredients — the two most rigorous ingredient safety standards in the cleaning industry. Lifts grease and grime without synthetic detergents.
100% Pure Eucalyptus Oil — Australian-grown, naturally antibacterial and antifungal. Not a fragrance. An active ingredient.
No synthetic fragrance. No optical brighteners. No phosphates. No petrochemicals. No fillers.
Most laundry powders list "fragrance" and "optical brightener" without telling you what those actually are. We list everything because we have nothing to hide.
Sodium Carbonate (Washing Soda) — a naturally derived mineral that softens water and lifts grease and grime from fabric. The backbone of the formula.
Sodium Bicarbonate (Baking Soda) — gentle abrasive and deodoriser. Neutralises odours rather than masking them.
Sodium Tripolyphosphate — a water softener and builder that keeps dirt suspended in the wash so it rinses away instead of settling back on fabric.
Sodium Metasilicate — protects fabric fibres, boosts alkalinity for better cleaning, and helps prevent corrosion inside your machine.
Citric Acid — a naturally occurring acid derived from citrus fruits. Balances pH and helps the formula rinse cleanly with no residue.
Berol 609 — a plant-derived, biodegradable surfactant certified under the EPA Safer Choice program and listed on NSF CleanGredients — the two most rigorous ingredient safety standards in the cleaning industry. Lifts grease and grime without synthetic detergents.
100% Pure Lavender Oil — naturally calming and naturally antibacterial. Not a fragrance. An active ingredient.
No synthetic fragrance. No optical brighteners. No phosphates. No petrochemicals. No fillers.
Most laundry powders list "fragrance" and "optical brightener" without telling you what those actually are. We list everything because we have nothing to hide.
Sodium Carbonate (Washing Soda) — a naturally derived mineral that softens water and lifts grease and grime from fabric. The backbone of the formula.
Sodium Bicarbonate (Baking Soda) — gentle abrasive and deodoriser. Neutralises odours rather than masking them.
Sodium Tripolyphosphate — a water softener and builder that keeps dirt suspended in the wash so it rinses away instead of settling back on fabric.
Sodium Metasilicate — protects fabric fibres, boosts alkalinity for better cleaning, and helps prevent corrosion inside your machine.
Citric Acid — a naturally occurring acid derived from citrus fruits. Balances pH and helps the formula rinse cleanly with no residue.
Berol 609 — a plant-derived, biodegradable surfactant certified under the EPA Safer Choice program and listed on NSF CleanGredients — the two most rigorous ingredient safety standards in the cleaning industry. Lifts grease and grime without synthetic detergents.
100% Pure Peppermint Oil — cold-pressed, naturally antibacterial and antifungal. A natural deterrent for ants, flies, and spiders. Not a fragrance. An active ingredient.
No synthetic fragrance. No optical brighteners. No phosphates. No petrochemicals. No fillers.
Most laundry powders list "fragrance" and "optical brightener" without telling you what those actually are. We list everything because we have nothing to hide.
Sodium Carbonate (Washing Soda) — a naturally derived mineral that softens water and lifts grease and grime from fabric. The backbone of the formula.
Sodium Bicarbonate (Baking Soda) — gentle abrasive and deodoriser. Neutralises odours rather than masking them.
Sodium Tripolyphosphate — a water softener and builder that keeps dirt suspended in the wash so it rinses away instead of settling back on fabric.
Sodium Metasilicate — protects fabric fibres, boosts alkalinity for better cleaning, and helps prevent corrosion inside your machine.
Citric Acid — a naturally occurring acid derived from citrus fruits. Balances pH and helps the formula rinse cleanly with no residue.
Berol 609 — a plant-derived, biodegradable surfactant certified under the EPA Safer Choice program and listed on NSF CleanGredients — the two most rigorous ingredient safety standards in the cleaning industry. Lifts grease and grime without synthetic detergents.
100% Pure Lemon Myrtle Oil — Australian-grown, with the highest concentration of natural citral of any plant on earth. A genuinely powerful natural antimicrobial. Not a fragrance. An active ingredient.
No synthetic fragrance. No optical brighteners. No phosphates. No petrochemicals. No fillers.
Most laundry powders list "fragrance" and "optical brightener" without telling you what those actually are. We list everything because we have nothing to hide.
At ½ scoop per load (front loader), a 1.5 Kg bag gives you approximately 100 regular washes — that's just $0.31 per wash.
And unlike those products, ours doesn't leave synthetic fragrance residue on your clothes, optical brighteners on your fabric, or hidden chemicals in your washing machine.
Front loader: ½ scoop (12g) normal load, ¾ scoop (20g) large load. Top loader: ¾ scoop (20g) normal load, 1 full scoop (24g) large load. More powder doesn't mean cleaner clothes — use the right amount for your load size. Does it work in cold water?
Yes. The formula is designed to dissolve and activate in cold water. No pre-dissolving needed. Is it safe for sensitive skin?
Yes. No synthetic fragrance, no optical brighteners, no petrochemicals. It's one of the gentlest laundry powders available for sensitive skin. Is it safe for front loaders?
Yes. Use ½ scoop directly in the drum or drawer. It's low-sudsing so it won't damage your machine. Can I use it for soaking?
Yes — dissolve 1 scoop in a bucket of warm water and soak for 30–60 minutes before washing as normal. Excellent for heavily soiled items, sports gear, and whites. Is it safe for septic systems and greywater?
Yes. Fully biodegradable and safe for septic tanks and greywater reuse systems. Will it keep my whites white without optical brighteners?
Yes. The formula contains a small amount of sodium tripolyphosphate, which stops soil, grease, and minerals from re-depositing onto your clothes mid-wash. That's the chemistry that keeps whites bright. No UV optical brighteners — those stay on the fabric and can irritate sensitive skin. Will I still need fabric softener?
No. The formula leaves zero residue — clothes come out naturally soft. Nothing artificial, nothing added. What if it doesn't work for me?
Lifetime money-back guarantee. No questions. No expiry on that promise.
Front loader: ½ scoop (12g) normal load, ¾ scoop (20g) large load. Top loader: ¾ scoop (20g) normal load, 1 full scoop (24g) large load. More powder doesn't mean cleaner clothes — use the right amount for your load size. Does it work in cold water?
Yes. The formula is designed to dissolve and activate in cold water. No pre-dissolving needed. Is it safe for sensitive skin?
Yes. No synthetic fragrance, no optical brighteners, no petrochemicals. It's one of the gentlest laundry powders available for sensitive skin. Is it safe for front loaders?
Yes. Use ½ scoop directly in the drum or drawer. It's low-sudsing so it won't damage your machine. Can I use it for soaking?
Yes — dissolve 1 scoop in a bucket of warm water and soak for 30–60 minutes before washing as normal. Excellent for heavily soiled items, sports gear, and whites. Is it safe for septic systems and greywater?
Yes. Fully biodegradable and safe for septic tanks and greywater reuse systems. Will it keep my whites white without optical brighteners?
Yes. The formula contains a small amount of sodium tripolyphosphate, which stops soil, grease, and minerals from re-depositing onto your clothes mid-wash. That's the chemistry that keeps whites bright. No UV optical brighteners — those stay on the fabric and can irritate sensitive skin. Will I still need fabric softener?
No. The formula leaves zero residue — clothes come out naturally soft. Nothing artificial, nothing added. Can I use it on delicates and wool?
For delicates use a half scoop on a gentle cycle. For wool we recommend the AEOC Wool Mix specifically formulated for woollen garments. What if it doesn't work for me?
Lifetime money-back guarantee. No questions. No expiry on that promise.
Front loader: ½ scoop (12g) normal load, ¾ scoop (20g) large load. Top loader: ¾ scoop (20g) normal load, 1 full scoop (24g) large load. More powder doesn't mean cleaner clothes — use the right amount for your load size. Does it work in cold water?
Yes. The formula is designed to dissolve and activate in cold water. No pre-dissolving needed. Is it safe for sensitive skin?
Yes. No synthetic fragrance, no optical brighteners, no petrochemicals. It's one of the gentlest laundry powders available for sensitive skin — including for children and eczema-prone skin. Is it safe for front loaders?
Yes. Use ½ scoop directly in the drum or drawer. It's low-sudsing so it won't damage your machine. Can I use it for soaking?
Yes — dissolve 1 scoop in a bucket of warm water and soak for 30–60 minutes before washing as normal. Excellent for sports gear, work clothes, and heavily soiled items. Is it safe for septic systems and greywater?
Yes. Fully biodegradable and safe for septic tanks and greywater reuse systems. Will it keep my whites white without optical brighteners?
Yes. The formula contains a small amount of sodium tripolyphosphate, which stops soil, grease, and minerals from re-depositing onto your clothes mid-wash. That's the chemistry that keeps whites bright. No UV optical brighteners — those stay on the fabric and can irritate sensitive skin. Will I still need fabric softener?
No. The formula leaves zero residue — clothes come out naturally soft. One customer described pulling fresh cotton sheets off the line still faintly scented with peppermint. That's it. That's the whole experience. Is it strong enough for sports gear and teenage clothes?
Yes — and it's a favourite specifically for this. Peppermint oil is naturally antibacterial and deodorising. What if it doesn't work for me?
Lifetime money-back guarantee. No questions. No expiry on that promise.
Front loader: ½ scoop (12g) normal load, ¾ scoop (20g) large load. Top loader: ¾ scoop (20g) normal load, 1 full scoop (24g) large load. More powder doesn't mean cleaner clothes — use the right amount for your load size. Does it work in cold water?
Yes. The formula is designed to dissolve and activate in cold water. No pre-dissolving needed. Is it safe for sensitive skin?
Yes. No synthetic fragrance, no optical brighteners, no petrochemicals. It's one of the gentlest laundry powders available for sensitive skin. Is it safe for front loaders?
Yes. Use ½ scoop directly in the drum or drawer. It's low-sudsing so it won't damage your machine. Can I use it for soaking?
Yes — dissolve 1 scoop in a bucket of warm water and soak for 30–60 minutes before washing as normal. Excellent for heavily soiled items, sports gear, and whites. Is it safe for septic systems and greywater?
Yes. Fully biodegradable and safe for septic tanks and greywater reuse systems. Will it keep my whites white without optical brighteners?
Yes. The formula contains a small amount of sodium tripolyphosphate, which stops soil, grease, and minerals from re-depositing onto your clothes mid-wash. That's the chemistry that keeps whites bright. No UV optical brighteners — those stay on the fabric and can irritate sensitive skin. Will I still need fabric softener?
No. The formula leaves zero residue — clothes come out naturally soft. Nothing artificial, nothing added. What if it doesn't work for me?
Lifetime money-back guarantee. No questions. No expiry on that promise.
We know what's in every product we make. We know where every ingredient comes from. And we know that what we put on our families' clothes matters.
That's why we back every order with a lifetime money-back guarantee — not 30 days, not 90 days. For life.
If it doesn't work for you, tell us. We'll refund you in full. No need to return anything. No questions asked.
Because we don't want your money if our product hasn't earned it.
— Tony Taig, 5th generation, The Australian Eucalyptus Oil Company
Laundry Powder
$10.00 · ~$0.35 per wash



